New industry-standard figures reveal The Mail as the UK’s most read newsbrand

The Mail is the UK’s most read newsbrand in the UK, according to the latest figures from the Publishers Audience Measurement Company (PAMCo).

PAMCo’s April 17 to March 18 report looked at print and digital brands within companies to determine its monthly reach. According to the data, The Mail – which includes the Daily Mail and Mail on Sunday – reaches 29.25m readers, versus The Sun’s 29.18m monthly reach.

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