Cadbury Boost is now available in sharing bags

Retailers looking to increase their sharing bags offering can now do so with Cadbury Boost Bites.

They are available in 108g bags, RRP £1.99, in outers of 10.

The launch follows Cadbury Wispa and Cadbury Twirl in transitioning from the singles to bitesize category.

Matthew Williams, marketing director at Mondelez International, said: “We hope this latest launch will allow retailers to capitalise on chocolate bag sales.”