Bobby’s has added a 65p price-marked pack (PMP) version of the Golden Wonder Ringos snack range to its offering and launched a retailer competition to mark 50 years of the range.
The new format is available in Ringos’ Cheese & Onion and Salt & Vinegar varieties. According to the supplier, PMPs now account for 75% of snacking sales in symbols and independents, while 96% of convenience store retailers agree they are as or more important than ever.
Additionally, Ringos have a 73% brand awareness in convenience.
To mark 50 years of Ringos, retailers have until 11 August to buy a case of the new packs from their Bobby’s rep and be in with a chance of winning one of 10 £50 Amazon vouchers.
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