Aston Manor Cider has introduced a new range of Frosty Jack’s pack formats, looking to offer more affordability to customers.
Frosty Jack’s come in a number of different recommended retail price points. The range will include a 2.5L bottle price marked at £5.99 and a new 1L bullet bottle price marked at £2.99. Non priced marked options will also be available.
Aston Manor Cider has introduced the new range to help provide shoppers with reassurance amid the cost-of-living crisis.
Grace Anthony, marketing manager at Frosty Jack’s, said: “Consumers continue to really value convenience as well as focusing on their drinking experience at home as the cost-of-living crisis continues”.
“Aston Manor’s ethos is all around affordability, so we are really excited to be able to offer our brand new 1L bullet bottle as part of our offering to customers. Having yet another format to offer customers helps us to ensure Frosty Jack’s remains accessible and, most importantly, accessible to shoppers.”
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