Big Bear Confectionery has rolled out XXX Minty Balls to independents following a three-month trial in Poundland.
XXX Minty Balls offers shoppers an alternative to chewing gum and is available in a travel pack that is designed to fit in car cup holders.
Andrew Ovens, marketing manager at Big Bear Confectionery, said: “XXX Minty Balls presents an opportunity for retailers to drive sales by targeting commuters.”
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