The summer is here, the children are about to break up from school, the sun is trying to show its face.

For thousands of stores up and down the country, summer is a key opportunity to grow sales. But it isn't just the categories most associated with refreshment in hot weather that offer huge growth opportunities – as tourists travel across the country in search of sun, sea and entertainment, it's important to give them an early morning option.

Nestlé Pic-a-Pac is the ideal product for stores in locations with a big transient seasonal population breakfast, offering eight servings of Nestlé cereals. The brand is worth £3.7m and has a repeat purchase rate of 33%. 

Pic-a-Pac contains eight boxes from a range of Nestlé brands, including:

  • Cookie Crisp
  • Shreddies
  • Cheerios
  • Nesquik
  • Golden Nuggets
  • Honey Cheerios
  • Curiously Cinnamon
  • Coco Shreddies

Use our interactive map to get an idea of the areas where stores with Pic-a-Pac on their shelves will increase their breakfast sales. To add your location in, drop us a line on social media @betterRetailing or email

This article is sponsored by Nestle Cereal Partners. You can find more about their brands and how to stock them on our category management page.

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nestle breakfast cereals