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Relx enters the disposables market with two new devices

Relx x Bubblemon and Waka Mini is available for retailers to stock now

Vape advert restriction proposals spark retailer anger

Relx International has entered the disposable vape market for the first time with two devices, Relx x Bubblemon and Waka Mini.

Relx x BubbleMon comes in several colourful designs and a plain block colour, featuring a transparent oil cabinet which indicates the levels of e-liquid remaining within the device. This way, consumers know when to purchase a new device before it runs out.

It offers vapers 600 puffs and comes in 10 flavour varieties, including Strawberry Watermelon, Green Apple Kiwi, Watermelon, Black Currant Grape, Bluecurrant, Lychee Mango, Banana Coconut, Peppermint, Raspberry Grape and Berry Ice.

The second release of flavours will include Blood Orange, Breakfast Tea, Mango Orange, Lemon Blueberry, Mango Pear, Strawberry Lemon, Strawberry Grape and Apple Peach.

The product is co-manufactured between Relx and Bubblemon – the number one vape brand in South Korea.

The supplier is also set to become the official distributor of Waka Mini. This disposable device comes in a sleek, white design. It offers vapers 700 puffs and comes in five flavour varieties: Cherry Bomb, Triple Berry, Watermelon Chill, Mango Orange and Peach Apple.

Mica Sangiovanni, senior trade marketing manager at Relx International, said: “Following growing consumer demand for convenient products that offer quality and great flavour, we’ve decided that now is the time to enter the disposable vape market.

“That’s why we are excited to launch Relx x Bubblemon and Waka Mini, two exciting new disposable devices offering adult smokers and vapers an unmatched vaping experience, with all the convenience and ease of a disposable.

“Each device has a unique design, alongside state-of-the-art vaping technology that offers existing adult vapers a smooth and high-quality taste from a selection of vibrant new flavours.”

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