KP Snacks has launched a £50,000 McCoy’s giveback for retailers and their staff.
Running for eight weeks from 19 September, the giveback offers retailers the chance to win one of 100 £500 cash prizes.
Retailers at participating wholesalers will be entered into the free prize draw when they buy five cases of McCoy’s Grab Bags or £1 price-marked packs.
OPINION: the impact of inflation and the cost-of-living crisis – James Bielby, chief executive, FWD
The supplier is also donating £20,000 to GroceryAid from McCoy’s sales. The giveback and donation come as a survey by KP and the ACS found that 100% of retailers have found their day-to-day costs of running their business had increased.
Meanwhile, 50% have reported their personal finances have worsened because of the cost-of-living crisis and 50% feel more negative now than this time last year.
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