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National Lottery introduces training platform for retailers

More than 7,000 independent retailers have signed up to Allwyn’s digital Retail Training Centre

National Lottery operator Allwyn has revealed that its new digital platform for training independent national lottery retailers, called Retail Training Centre, has enlisted 7,000 shop owners so far.

The platform was launched at the beginning of February 2024, and at one point saw 1,000 retailers sign up in one day.  Developed by learning solutions provider Sponge, Allwyn said the platform makes it easier to regularly train staff in store, with the ‘always on’ digital training available to retailers whenever suits them best.

Alex Green, Allwyn’s director of channel operations, said: “We’re delighted with the initial uptake of our new digital training platform, with thousands of retailers having already signed up to complete the training and increase their knowledge of how to sell The National Lottery responsibly.

“As well as a newly embedded process in place to get new retailers signed up and using the platform even before they start trading, our digital-first approach will make distributing National Lottery training simpler and more effective.

“We’ll be able to issue new training immediately, keeping retailers completely up to date with the latest guidance and modules. We’d encourage all independent National Lottery retailers who haven’t already done so to sign up and start benefiting from our fantastic new platform.”

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As well as documents containing key information about how to sell National Lottery games responsibly, the platform features engaging training modules on ‘Preventing Underage Play’ and ‘Minimising Excessive Play’. It will also be updated centrally by Allwyn with new and improved training over the coming months and years.

The training is available on mobile or desktop, and do not require personal data for log in. Allwyn can review whether a store has completed the training with one user profile and login per store.

Allwyn Retail Sales Executives able to offer additional support during store visits if needed.

The digital nature of the platform also means that Allwyn can train its entire retail estate on specific areas in one go, as new training can be issued by Allwyn network-wide, or to individual stores. Retailers can also complete training in their own time.

Mohammed Rajak, of Buywell DayToday, Bridgeton, Glasgow, said: “The new platform has really helped me train my staff by being able to download useful information and print it for them to read. We can either access the Retail Training Centre on my mobile, or use the printouts – which makes it easier. The modules are accessible within a couple of clicks which is useful for referring back to. I feel proud knowing my staff have done the training and we now have a certificate to prove it.”

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