Kopparberg has launched a Spiced Blackberry variety to coincide with the festive period alongside a new look for its Spiced Apple flavour.
The new Spiced Blackberry variety is made to cater to the 57% of fruit cider drinkers listing a berry flavour as their favourite fruit cider variety.
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Meanwhile, the Spiced Apple cider has seen double digit annual growth since its 2014 launch, and was the bestselling seasonal cider and bestselling single-bottle apple cider last Christmas.
Both flavours are available in 500ml bottles at an RRP of £1.95.
The supplier says they can be enjoyed warm or cold, with warm variants over-indexing with 18-to-24-year-olds during the festive period.
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