World of Sweets adds Zed Candy Screamers Shake & Spray to range

The wholesaler is supporting the launch with a social media campaign

zed candy screamers

World of Sweets has added the new Zed Candy Screamers Shake & Spray can to its offering.

The can comes in Blue Razz and Purple Razz varieties, each at an RRP of £1.20.

The bottles have three bubblegum balls at the bottom of the can, which users can twist to open and reveal.

World of Sweets unveils new novelty lines from partner brands

Shake & Spray joins the Zed Candy Screamers Big Lick and the Dip & Lick (RRP 50p), which consists of two candy sticks in blue razz and cherry flavours, with three powder dips in sour apple, strawberry and lemon flavours.

Chris Smith, partner brand manager at World of Sweets, said: “The new Shake & Spray product will be an instant success due to the innovative spray can design and shake effect that youngsters will find exciting. Its social media campaign will follow in the footsteps of the Big Lick campaign which was insanely popular and helped drive sales further for the product.”

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