Once you’ve read the wine feature in Retail Express’ June 16 issue (p38), test your knowl
Jacob’s Creek has released a wine matching guide for snacks such as crisps, popcorn and sausage rolls.
The guide is aimed at the 51% of the UK’s population who say they want to know about wine matching.
Test your staff on their matching knowledge and see if you can increase pairing sales in your store.
Wine pairing promotions can increase sales from customers who are hosting parties at home. Rearranging your wine and snacks fixtures to inspire them is one way you can create your own summer.
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