Bite off more snack sales with McVitie’s new flavours

Retailers can take a bigger bite of the snacking market as Pladis has added two flavours to its ranges. 

The company has launched a Hazelnut flavour for its Hobnob Nibbles range, which comes in 120g pouches, 
RRP £1.99. 

It is also extending its McVitie's Digestive Slices range with a Banoffee flavour, which comes in five-packs, RRP £1.50, and a ‘snack-size’ five-pack, RRP £1. 

Kerry Owens, Pladis sweet biscuits marketing director, said: “We’ve added Hazelnut as nut-flavoured products are in high demand and will continue to grow during the next 
five years.”