if you’re looking to sell more biscuits this Christmas you may want to tap into Pladis’s four new seasonal lines and £1.3m campaign for McVitie’s, Carr’s and Jacob’s.
McVitie’s White Chocolate Digestives Nibbles and Milk Chocolate Digestive Postbox Tins will join the range, RRP £1.99 and £10 respectively.
In savoury biscuits, Jacob’s Cracker Crisps will be boosted by a Sour Cream & Chive Caddy, RRP £3.49, while Carr’s will launch pastry Batons in Cheddar & Onion; Tomato, Emmental & Herb; and Rosemary & Sea Salt, RRP £1.49.
McVitie’s Victoria, McVitie’s Family Circle and Jacob’s Biscuits for Cheese Selection boxes return in revamped packs.
The brand’s ‘Merry biscuits everyone’ campaign offers shoppers the chance win a trip to Lapland or a family day out by entering a code found on McVitie’s Victoria, Family Circle, Jacob’s Biscuits for Cheese Selection and Jacob’s Caddies.
McVitie’s Jaffa Pole, McVitie’s Moments and Jacob’s Savoury Assortment will also be back this Christmas.
Comments
This article doesn't have any comments yet, be the first!