This competition celebrates the launch of the Sevillian lager brand’s first consumer marketing campaign, ‘Choose to Cruz’.
The biggest beer, wine & spirits (BWS) brand launch in over a decade in terms of sales value*, Cruzcampo has performed exceptionally well since launching in August 2023 – and the new £10m campaign will make the launch unmissable to convenience shoppers through the summer months and beyond.
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*Biggest brand launch since 2007 based on Value (£) in its first year of launch – CGA OPM Data to P02 2024 (24/02/2024); Nielsen Discover Data to 23/03
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