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Plant power your profits: how to make the most of the plant-based alternatives

betterRetailing joined category leader Alpro to see how the two retailers visited have got on following their expert advice to create a one-stop shop

The demand for dairy-free products is growing. By 2025, one in two shoppers will be buying plant-based alternatives, and with plant-based shoppers spending 36% more in store, this is an opportunity not to be overlooked.

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