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Retailers Reveal #69: Norma Pirie – Gifts that keep giving

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We visited Scotland’s Trade Fair and have been buying more locally-made gifts for visitors since then. These include decorated candles and even handbags made in Edinburgh, and all have excellent margins.

“I spent A day at the show and petrol for a 60-mile trip I make 20% more sales on gifts earning 50% margins at least”

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