Celebrity chef turned restaurant entrepreneur Marco Pierre White is regarded as one of the finest master chefs the United Kingdom has ever produced.
White has developed his White Star Line of fine eateries, as well as the Frankie’s Italian Bar & Grill chain, since retiring from the kitchen as a commercial chef in 1999. He’s perhaps best known in America as Gordon Ramsay’s successor on Hell’s Kitchen, as well as the head chef on NBC’s The Chopping Block.
Not long after completing his classical culinary training, White opened Harveys, his first restaurant, and was awarded a Michelin star almost immediately. Eight years later, he made history by becoming the first Briton ever to achieve Michelin’s top distinction of three stars. Marco Pierre White’s fortune was estimated to be almost £13m in 2006.
- Dubbed “the Godfather of modern cooking,” his legacy was affirmed when he was named the AA Chef of the Decade in 2002.
- His book White Heat was voted the most influential cookbook in the 2003 Caterer survey.
- Voted the second greatest living British chef in the same poll.
Lessons for your store
- Don’t measure success by labels – when White retired from cooking he renounced his Michelin stars, much to the bewilderment of his peers.
- Learn to enjoy life – one of the main reasons White went into retirement was that he was working 100 hour weeks.
- Don’t be afraid to stand up to customers – White had no problem ejecting ‘difficult’ customers.