Symbol groups launch record number of Christmas alcohol promotions

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Symbol retailers are hoping to boost Christmas alcohol sales by persuading customers to trade up and by tapping into a record number of festive promotions from symbol groups.   Elfed Roberts, who runs Spar stores in Abersoch and Nefyn, Wales, told RN: “It’s hard to compete with the multiples, so we have to offer something different to encourage people to shop. …

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By Jennifer Hardwick Avatar
By Jennifer Hardwick 08 Nov, 2017

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