Spar schemes drive shoppers in

New Spar schemes, including ‘Make it happen’, aim to drive customers instore and also reward retailers with prizes like a trip to Brazil.

Spar has launched a series of campaigns to reward shoppers and retailers alike.

James Hall & Co Ltd, the wholesaler for Spar stores in the north of England, has launched ‘Make it happen’, a competition offering retailers a chance to win thousands of pounds.

To be in to win, retailers must tweet a photo of their best display to @SPARDSAP.

Meanwhile, Spar’s Shop & Win campaign returns this summer with a grand prize of a luxury holiday to Brazil.

Spar retailers are now also able to access the company’s new broadband radio service, which is expected to reach an audience of up to 11 million shoppers per week.

The station will be used as a part of the company’s wider media campaign, which recently involved promoting bank holiday deals across commercial radio, Facebook and Instagram.


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