Lifestyle Express retailers can learn how to increase sales and improve customer support thanks to the expansion of the fascia’s learning academy.

The initiative, which was launched last June, is being expanded with three online modules from training provider Bolt Learning, designed to help retailers grow their businesses and maximise sales.

According to Bolt Learning’s head of customer proposition Katie Jenkins, the new ‘Staff Upselling’ module will give retailers a competitive advantage. “Upselling makes many retailers nervous, but when done right, it can drive basket size and spend and improve customer service,” she said.

Janette Tucker, from Lifestyle Express Winscombe, North Somerset, said the modules had proved very useful. “The certificate at the end makes you feel proud and therefore you do a much better job,” she said.

Ms Tucker said upselling is already in use at her store: “It’s part of how we train the team and it brings revenue to the till.”