Sugar-free sweets tap into health trend

Sugar-free sweets tap into health trend
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With the health agenda showing no signs of slowing down, independents can tap into the trend by offering shoppers more lower- and no-sugar confectionery, supplier Perfetti Van Melle has advised. Matthew Navier, brand manager at Fruittella, said 92% of consumers are now consciously buying reduced-sugar products across all categories, and its new sugar-free Fruittella Fruit Drops is designed to…

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By Priyanka Jethwa Avatar
By Priyanka Jethwa 19 Mar, 2018

Have you seen a boost in own-label products in the past year?

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