Product news: Prepare for IFE 2019
Have you signed up to IFE yet? Check out some of the brands on display this year
Retailers should site Carlsberg Pilsner alongside more premium lagers, as the supplier takes measures to challenge the perception as the brew being an “old man’s beer”.
Diageo Reserve’s vodka brand Ketel One, has launched Ketel One Botanical for the first time in the UK.