RN's Brand in Five: Brancott Estate

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Wine sales are likely to pick up as the weather heats up. Here, in RN’s first five-step brand guide, Pernod Ricard UK’s James Middleton profiles the company’s premium wine brand, Brancott Estate, and explains how stores can take advantage of the opportunity it provides The Brancott Estate name has been associated with New Zealand wines for around 40 years. As tastes have…

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By RN 03 May, 2018

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