Retailers profit from new prescription rule

Retailers profit from new prescription rule
News RN Health & Beauty
Login or register to save this article

Retailers are generating extra sales due to the restrictions on GPs prescribing low-value over-the-counter medicines.

Last year, NHS England announced it would curb routine prescriptions for minor, short-term conditions, and an industry expert told RN that GPs are now directing patients to buy products from retailers such as pharmacies.

Convenience stores are also benefiting, according to the deputy store manager of Warner’s Budgens in Moreton-in-Marsh, Gloucestershire, Alayna Pokorski, who said she now sources a bigger range of medical products.

“Booker doesn’t provide the best range when it comes to medical products,” she said. “In order to get a bigger range, we source them from a direct supplier. It’s important to have options, and I think we have what most supermarkets can offer in our store.”

Products limited under the new guidelines included those for sore throats, coughs and colds, as well as any other condition that can be treated with items purchased without a prescription.  

Pokorski added: “We are open longer hours than the local pharmacy in our town, which is an opportunity for us. 

“We are open in the evenings so people can pick up products on their way home from work.”

More breaking news: Carlsberg aims to take a slice of the premium market

By Megan Humphrey Avatar
By Megan Humphrey 05 Mar, 2019

Comments

1 comments
  • By Sarj 08 Mar, 2019
    Reply

    I think there should be guidelines for retailers on what medicaine to stock causes now your able sell lot medicaine over the counter which we retailers should be stocking

Have you seen a boost in own-label products in the past year?

Make the most of betterRetailing.com

You know your shop better than anyone. Now you can decide exactly what news, advice and retailer case studies that you want to see to help you improve your business.

Subscribe to personalise your content Already have an account? Login