The 24-page Logical Guide to Vaping contains an overview of the legislation retailers need to be aware of, advice on how to cash in on market trends, insight from independent store owners, an overview of JTI’s next-gen range and a glossary of vaping terms.
RN readers will receive a printed version of the Logical Guide to Vaping in January or can access the digital version below.
“This much-needed guide contains all the advice that independent convenience retailers need to ensure their range appeals to existing adult smokers and vapers,” said Nick Geens, head of Logic and reduced-risk products at JTI.
“We look forward to working with retailers to grow their sales in this profitable category in 2021.”
The name of the guide comes from JTI’s vaping brand Logic, which is worth £15m and is growing by 78.8% year on year.
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