Imperial Tobacco has joined forces with the NFRN as it intensifies its crackdown on the illicit tobacco market.
Fifty thousand ‘Suspect it? Report it!’ campaign packs are set to be distributed to retailers across the UK this month.
Since its launch in 2015, Imperial’s anti-illicit trade team has assisted in approximately 1,500 seizures across 239 towns and cities in the UK, and has logged close to 1,000 intelligence leads to share with police.
Peter Nelson, anti-illicit manager at Imperial Tobacco, said: “With the transition to standardised packaging in May fast approaching, it is likely that tobacco manufacturers, enforcement bodies and retailers alike will have to contend with an increased threat so the information packs come at a crucial time.”