S.Pellegrino Essenza launched by Nestlé Waters
The new drinks range comes in three fruit flavours will be supported by branded PoS to 'drive shopper demand'
Nestlé Waters has turned up the dial on its premium offering with the launch of S.Pellegrino Essenza.
The new range includes three Mediterranean fruit flavours, including: Lemon & Lemon Zest, Tangerine & Strawberry and Dark Morello Cherry & Pomegranate.
Severine Hemms, shopper marketing manager at Nestlé Waters, said: “The launch will be supported by branded PoS to promote the launch, increase visibility in store and drive shopper demand.”
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