The blending of food service and convenience business models is becoming so widespread it is even spawning its own language (“foodvenience” is now, apparently, a word).
Two symbol groups in particular are spearheading this trend. Spar, with its trial of ‘Daily Deli’ foodservice counters is looking to offer nutritious and fresh salads, snacks and desserts for retailers to provide their customers. The company is also working with the likes of Costa, Starbucks, Greggs and Subway to develop franchise partnerships for its retailers. Simply Fresh, meanwhile, says it’s been also working closely with foodservice specialists to help tailor their solutions in whichever way retailers require.
For those wanting to take full advantage of the opportunity Simply Fresh Kitchen provides “a platform to create your own unique dishes served in a very Simply Fresh way” with each step along the way supported by the group’s BDMs, creative director Davinder Jheeta says.
To read where else in your store suppliers can support you pick up the 6 November issue of Retail Newsagent