Country Life English Heritage promotion renewed
The Country Life brand is currently worth £52m
Saputo Dairy UK has announced its Country Life on-pack promotion in partnership with English Heritage and Cadw will run for a second year.
The renewed promotion will feature on Country Life’s 250g Salted and Unsalted blocks, as well as 250g and 500g tubs of Country Life Spreadable.
The promotion offers shoppers a two-for-one entry with every purchase of a full-price adult ticket to English Heritage and Cadw historic sites across England and Wales.
Geethika Bhattacharya, Country Life brand manager, said: “Country Life is currently worth £52m and remains a household staple bought by 16% of UK households.
“The first year of our partnership has proved hugely successful for both partners, seeing over 82,000 promotional codes accessed across the year, with 15% of those tickets redeemed.”
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