Brand Snapshot: Your soft drink and snack sales
Increase your drink and snack sales with new advertising campaigns from Yazoo and Maltesers
Pernod Ricard is adding a ready-to-drink Raspberry & Lemon variant to its Absolut Vodka portfolio to offer shoppers more flavours.
Mars Wrigley Confectionery’s Maltesers Buttons product launch will be backed by a £1.3m digital advertising campaign.
Kerry Foods’ partnership with American football team the Jaguars will see Fire & Smoke become its ‘official meat partner’ in the UK.
Mizkan’s sampling tour of Branston Pickle is aimed at reinforcing it as the perfect partner for cheese, following its ‘Please The Cheese’ campaign.
PepsiCo has redesigned its Copella brand’s bottles to increase the focus on the soft drink’s quality and provenance.
FrieslandCampina’s ‘SoooOO Tasty’ campaign is aimed at 16-24-year- olds and will be supported by sampling activity.
PepsiCo is expanding its Quaker portfolio with the introduction of a new breakfast drinks range this month.
Disinfectant brand Zoflora has created two limited edition fragrances, Tropical Twist and Paradise Peach.
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