CJ Lang & Son Ltd, the Scottish Spar wholesaler, has become the exclusive launch partner of ready-to-drink (RTD) cocktails from Hard Rock International in Scotland.
The range, which launched in the rest of the UK this summer, is now available to company-owned and independent Spar retailers aligned with the wholesaler.
It consists of Piña Colada, Mojito and Passion Fruit Martini varieties (5% ABV), each available in a 300ml can at an RRP of £2.
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Commenting on the launch, Mark Spalding, senior trading manager at CJ Lang, said: “Hard Rock is a truly iconic international brand, and the eye-catching packaging and quality of the liquid did not disappoint.
“I was delighted to stock the cocktails range within Spar and be the first to market in Scotland. Sales to date are very promising and plans are in place to promote the range in December to increase customer awareness and drive trial and repeat purchases.”
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