Ezra Brooks 99 Proof bourbon to launch in March

American spirit supplier Luxco is launching its Ezra Brooks 99 Proof bourbon in the UK in March 2022, following a successful US launch last year.

Aimed at millennial drinkers, the bourbon has an ABV of 49.5% and is available in a 700ml bottle with an RRP of £25.99. London-based Lightbox Brands is handling UK distribution.

Ezra Brooks 99 Proof is charcoal filtered, and its bottle has a natural cork closure.

Greg Mefford, international sales director at Luxco, said: “We believe the refined style and honest flavour of Ezra Brooks is amplified in Ezra Brooks 99, giving consumers of the brand even more to connect to. We’re very much looking forward to introducing this elevated expression to the UK and European markets.”

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