Britvic is rolling out a rebrand across its Robinsons brand, including core squash, Fruit & Barley, Benefits and Minis ranges.
The rebranded packs feature a simplified design with bold colours and sliced fruit.
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These help reinforce the inclusion of real fruit and refreshment in each bottle, according to the supplier.
The rebrand comes as Robinsons has a retail sales value of nearly £200m, and is bought by nearly half of all UK households.
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