McVitie’s launches DeliChoc TV ad

United Biscuits has launched a TV ad for McVitie’s DeliChoc, which entered the UK market in January.

Introducing the alpaca to its animal family, the £1.7m 30-second ad is the latest from McVitie’s ‘sweeet’ campaign.

DeliChoc is available in milk, dark and white chocolate varieties, sold in 150g tray packs in cases of 6s or 12s PMP.


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