Paul Mather is ready to do battle with the big boys

Premium
SWNS_SHERSTON_SHOP_12
Store Profile RN Post Office Independent
Login or register to save this article
Cotswolds retailer Paul Mather and his wife Gail have been aware of Waitrose’s plans to open in a neighbouring village for some time. That doesn’t make their arrival any easier - but it will make them fight harder. Steven Lambert reports Faced with the threat of a new Waitrose opening nearby, Paul Mather and his wife Gail are taking their upcoming competitor head-on at their village store. The…

Only subscribers have unlimited access to RN articles

This article is from RN. Join betterRetailing.com to continue reading this story:

Register for free to read one article
of your choice every week

Register for free

Or unlock all RN articles:
subscribe now

Subscribe to RN
By Steven Lambert Avatar
By Steven Lambert 11 Sep, 2014

Have you seen a boost in own-label products in the past year?

Make the most of betterRetailing.com

You know your shop better than anyone. Now you can decide exactly what news, advice and retailer case studies that you want to see to help you improve your business.

Subscribe to personalise your content Already have an account? Login