Nisa's Big Night in promotion returns

Nisa
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Nisa’s Big Night In (BNI) promotion is designed for retailers to make the most of sales opportunities during colder months.

Running until 21 October, offers will be available on a range of BNI products, including selected Jacob’s Creek 75cl wines at £5.99, Doritos and Pringles at £1, a range of 2l soft drinks at £1.50, and half price confectionery sharing bags.

The campaign will be supported by themed PoS to create in-store theatre.

Philippe Rondepierre, head of marketing at Nisa, said: “With many BNI purchases being made on impulse, convenience stores are ideally placed to cater for this event and any last minute plans.”

Read more: Nisa launches Halloween campaign 

By Priyanka Jethwa Avatar
By Priyanka Jethwa 03 Oct, 2018

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