Signature Publishing is launching a monthly children’s title based on the new animated series Transformers: Robots in Disguise.

Showing on Cartoon Network, the series is aimed at four to eight-year-olds and is accompanied by an extensive toy range and significant marketing activity.

The Transformers: Robots in Disguise magazine, on sale 16 October under licence from Hasbro, will follow the theme of the show.
Each issue will come with a branded Transformers toy, exclusive links to content on the Transformers brand app, and a 20-page comic strip story.

Signature managing director Danny Morris said: “As with all of Hasbro’s brands, the quality of the assets and storytelling is amazing, while the highly successful animated series and extensive toy marketing campaign will ensure the magazine is a success.”

The first issue, priced £3.49, comes with a Bumblebee disc-shooter, as well as a free comic.