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Brand Snapshot December 22

A look at the latest releases from retailers' favourite brands including Mondelez, Black Tower and FrieslandCampina

Mondelez will be releasing limited edition Peter Rabbit-themed Cadbury eggs during Easter, across Egg ‘n’ Spoon and shell egg products.

Black Tower is tapping into the low-alcohol trend with the release of red, white and rosé wines with an alcoholic volume of just 5.5%.

Virginia Health Foods has added Dark Chocolate with Coconut & Sea Salt, and Salted Caramel to its Squbes range. RRP for 30g packs is £1.40.

Wessanen UK will launch Protein-Packed Lentil Cakes into independent convenience from January. RRP for this latest product is £1.89.

FrieslandCampina has launched pricemarked versions of Yazoo 1lt bottles, now available to independent retailers. 

Updates to the packaging on Black Tower’s Fruity White will be available to retailers until April. RRP for the bottle starts from £5.50.

Procter & Gamble has launched its first Christmas TV campaign for the Pampers brand. The campaign will also be supported on social media.

Molson Coors will bring Chinese beer Snow into UK convenience for the first time. The 330ml bottles have an alcoholic content of 5%.

Mondelez is kicking off an on-pack Dairy Milk promotion in January allowing shoppers to spend a day with famous ex-footballer Thierry Henry.

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