Bestway chief executive Zameer Choudrey says the app, which can also be used on tablets and computers, accounts for more than 21% of the wholesaler’s total sales. 

Based on the wholesaler’s results for 2018, this would equate to £315m of the firm’s £1.5bn sales.The app was launched in 2014 and enables Bestway Wholesale and Batley’s customers to order stock while on the move.