The disposable vaping company’s UK marketing manager Jabir Ahmed said there were widespread incidents of counterfeit Geek Bar products being sold in stores and urged retailers to check their stock is legitimate. He added that store inspections by trading standards had resulted in seizures worth more than £8,000.
Describing the threat to shops, Ahmed said: “When they find some stock isn’t compliant, they aren’t differentiating between what is and isn’t legitimate to sell, and take the lot. Stores can get legitimate stock back, but it’s not quick.
He added the firm was clamping down on those exploiting high demand for their products by selling counterfeit versions.
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