Sales rise for retailer after Costcutter Bargain Booze switch

A retailer in Bolton has boosted overall sales, and average basket spend by £2.20 since converting to Bestway’s Costcutter Bargain Booze hybrid

Sales Bestways Costcutter Hybrid convenience store Bolton

Owner Kersheaup Vagadia switched to the format in March, which incorporates a specialised Bargain Booze section within the Costcutter. Overall, the changes have delivered a sales boost of 48% and footfall increase by 40%.

Bestway added that chilled sales have doubled, while a new hot food-to-go offer has become the most profitable category in-store, achieving an average profit margin of 38%, and reaching weekly sales of £1,300.

Read more: More Spar-Philpotts hybrid retail and foodservice stores on the cards.

The Bargain Booze section of the store contains more than 750 lines of specialist beer, wines and spirits, up from 500. Alcohol sales have increased by 24% and are averaging £7,000 per week following the changes. This has been supported by a new range of ales alongside a low- and no-alcohol section.

Departments for fresh baked goods, hot food, drinks, fresh produce and chilled lines have also been added as part of the conversion. Co-op own label sales also rose as part of the refurbishment, with demand for fresh meat and ready meals growing by 270%.


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