Health is one of the biggest factors shaping shoppers’ behaviour across convenience, and has led to a growth in sales of on-the-go yoghurts, Danone has said.
Mark Scannell, head of category at Danone, said the category is growing at 43% year on year, because of their associated nutritional benefits compared to snacks and as more shoppers are looking for healthier options that can be eaten…
Only subscribers have unlimited access to RN articles
This article is from RN. Join betterRetailing.com to continue reading this story: