Grow your snack sales with healthier lines and premium products
"We are splitting up our crisps so that single bags are merchandised for impulse and sharing bags are near the alcohol area"
“Our most popular snacking products are crisps, especially the £1 bags. We have all the Doritos range, including the new Doritos Collisions.
“We offer free samples to our customers, which helps us boost sales of new products. I put a dish out on the weekend by the crisps and people are quite good at sampling new things. It really helps boost sales. Another way we promote new brands is by putting their products by the till.
“Familiar brands, such as Walkers, Galaxy and Dairy Milk, are most popular with our shoppers. When it comes to healthy snacking, younger shoppers are most likely to choose the healthier brands such as the Nutri-Grain and Alpen bars. You still have your avid chocolate and crisps people – and it is mostly women who come in for the chocolate bars.”
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