How to drive double-digit growth in your drinks category

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How-to RN Alcohol Independent Soft drinks
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Effective use of PoS can drive double-digit sales growth in independent stores a drinks supplier has said. Citing the Grocery Display Effectiveness Study from research firm POPAI, Lucozade Ribena Suntory said PoS, such as shelf barkers and shelf strips, could increase sales by 25%. Although the research was carried out in supermarkets, the Orangina manufacturer told RN the approach was…

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By Dave Songer Avatar
By Dave Songer 17 Feb, 2017

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