Kellogg's drives cereal sales with Cars 3 and Disney Princess packs

Product News RE Grocery
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Kellogg’s is teaming up with Disney to launch two cereal ranges featuring Disney Princesses and characters from Cars 3.

Four Disney Princesses will be included on packs of Kellogg’s Rice Krispies Multi-grain Shapes, while the Cars 3 range is a new cereal containing honey-flavoured wholegrain shapes. Cars 3 comes to cinemas on July 14.

Both cereals meet Disney’s nutritional guidelines, offering shoppers nine vitamins and cereals. The lines have an RRP of £2.79.

By Chris Dillon Avatar
By Chris Dillon 09 Jul, 2017



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