Single-serve crisp packets present opportunity as demand for 'grab bags' declines

Product News RN Savoury snacks / crisps
Login or register to save this article
Retailers are focusing their efforts on the promotion of 50p single-serve crisp packets following a declining appetite for 80p “grab bags”. Adrian Rodda, of AR News in Harrogate, has increased promotion of the single-serve category in reaction to the trend. Single-serve packets have been positioned at the front of store and next to the till. He told RN: “I’ve definitely seen a rise in single-serve…

To read this article please subscribe to our premium content

Subscribe - Find out why
By Alex Yau Avatar
By Alex Yau 28 Aug, 2017

Do you have a Brexit contingency plan?

Make the most of

You know your shop better than anyone. Now you can decide exactly what news, advice and retailer case studies that you want to see to help you improve your business.

Subscribe to personalise your content Already have an account? Login