Brits favour indie cheese

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Shoppers will pay a premium for cheese from independent suppliers as they associate the products with higher quality than branded alternatives. Figures from retail analyst Mintel suggest 42% of shoppers would pay more for cheese from a smaller supplier.  Mintel senior food and drink analyst Richard Caines said: “Brits would pay more for cheese made by smaller or independent…

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By Alex Yau Avatar
By Alex Yau 27 Nov, 2017

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