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Spar launches own-label pasta and pasta sauce range

The range consists of five new pasta varieties and two new sauces

spar own label pasta
  • Product: Spar pasta range
  • Supplier: Spar
  • RRP: £1.80-£2.25
  • Available from: now, July (Tagliatelle, Gnocchi)

Spar has expanded its own-label offering with the launch of a new fresh pasta and pasta sauce range, rolling out now to stores across the UK.

Designed to meet growing consumer demand for convenient, great-tasting meal solutions, the range includes Italian staples such as tortelloni, complemented by two Spar-branded pasta sauces.

They cook in minutes and are made using traditional Italian recipes by a family-owned pasta manufacturer with more than 100 years of expertise. The tortelloni has a shelf life of up to 18 days, while the sauces’ shelf life is up to 13 days.

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The full range with RRPs is as follows:

  • Spar Ricotta & Spinach Tortelloni 300g – RRP £2.25
  • Spar Smoked Ham & Cheese Tortelloni 300g – RRP £2.25
  • Spar Cheese, Tomato & Basil Tortelloni 300g – RRP £2.25
  • Spar Tomato & Herb Sauce 300g – RRP £2.00
  • Spar Tomato Mascarpone Sauce 300g – RRP £2.00
  • Spar Tagliatelle 300g – RRP £1.80
  • Spar Gnocchi 400g – RRP £1.85

The Tagliatelle and Gnocchi varieties are launching in July.

“Today’s shoppers are short on time but still want something fresh and delicious – and that’s exactly what Spar delivers,” says Caroline Morris, sourcing manager at Spar UK. “We are offering authentic, high-quality pasta crafted by specialists, with vegetarian options and sauces to match.

“It’s a complete solution, and one that shoppers will come back for. This range has been specifically developed by the Spar brand team to give our independent retailers a real point of difference — it’s another example of the benefits of being part of the Spar network.”

The symbol group is supporting the launch with in-store PoS.

Read more Spar news

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