• Product: Cadbury White Dipped Twirl
• Supplier: Mondelez International
• RRP: 99p
• Available: 2 June

Mondelez International is expanding its Cadbury Twirl range with the launch of a limited-edition White Dipped variety.

Twirl White Dipped, which is launching in June, consists of a milk chocolate Twirl covered in a layer of creamy white chocolate.

It follows the success of recent limited-edition Mint, Caramel and Orange Twirl varieties, with Orange being made a permanent line in 2021.

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Katya Savelieva, brand manager for Cadbury Twirl at Mondelez International said: “The combination of milk and white chocolate is proving to be a consumer favourite, already growing ahead of the wider chocolate category.

“Bringing this increasingly popular combination to life in the form of a Cadbury Twirl and its distinct swirly and melty chocolatiness will offer consumers something completely new and unique that we’re certain they’ll love.”

The supplier will support the launch with a social media campaign and in-store activations.

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